There must be some reason why certain Nashville businesses grow bigger and faster than others. Said another way, if two equally skilled professionals compete … why does one get to go home a winner and the other a loser?
There is obviously something that the top performer is doing different than the competition. In some cases, it is because they have invested in a business coach or consultant to help them reach the next level.
After consulting with well over 200 professionals over the past few years, I began to see why top performers in their industry hire a Nashville business coach or consultant.
- 1. Being Held Accountable
- 2. Being Questioned and Challenged
- 3. Being Listened to
- 4. Being Recognized for your Achievements
- 5. Being Accepted
- 6. Being Motivated
Typically, not always though, I have found that when asked about why they invested in a consultant, it was because of the vary reasons above. Of course some want more of the technicalities like marketing help but a vast majority really wanted (and needed) the above depending on where they were at in their business. Let’s discuss these a bit.
By far one of the tangible benefits of hiring a consultant is the accountability that comes with it. The professional athlete that performs at the highest level has someone going over films with them and analyzing the moves they make to help them better their best.
The same works with an entrepreneur. Being able to work with someone who is not emotionally connected to the situation is extremely valuable and being able to analyze what is working and what is not is guaranteed to improve performance.
The more successful that you are, the more intimidating it is for the people who work for you to give you honest feedback. You will run the risk of being surrounded by “yes men”. A consultant can ask you the tough questions that need to be asked and challenge you to reach certain goals.
Some Nashville business consultants think they need to do all the talking during the session. That is completely ridiculous. Many times the top performer already has the best answer but needs to talk it out with someone that has had success themselves.
Being Recognized For Your Achievements
Top performers want recognition too right? But where are they going to go get it from? Surely they can’t go to their clients. Their close friends might get jealous of the success and usually the spouse won’t understand the significance of the achievement. A consultant “gets it” and is likely just as excited as the top performer.
Being a top performer in an industry can sometimes cause loneliness and frustration because they are different from the pack. They think and act completely differently than others around them. Having a coach or consultant who understands this, can really help the top performer to share their thoughts and ideas while being understood.
You would think top performers don’t need motivation…I mean, they are top performers right? Not true. We are all human and struggle with motivation at times.
How To Get More
If you are looking to hire a Nashville business consultant or a Nashville marketing consultant, I would like to invite you to check out the below options. The starter options will give you a good idea if there will be a good fit or not before we move forward. I suggest that you start there.
Dave’s book – Ultimate Nashville Business Guide
Dave’s free 54 minute marketing audio – Ultimate Nashville Marketing Guide
Want more still?
Fill out the application on the work with Dave page and someone will get back with you. Filling out the application does not guarantee you will be accepted as a client.